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OH - Cleveland
This role offers you the opportunity to make a direct and immediate impact on an exciting initiative bringing innovative print and digital advertising solutions to clients and prospects within an assigned territory. As an Account Executive, you will be charged with selling both print and online advertising solutions by leveraging your consultative sales skills and solutions-based approach. This is a "best-of-both-worlds" opportunity where you'll enjoy the entrepreneurial energy of a newer media group, built on the solid foundation of a respected industry leader. While you could choose to stay in this role and build a lucrative book of business for years to come, advancement opportunities will be available to our proven performers. Consider the advantages of joining us. We offer:
High earnings potential with an un-capped commission structure
A fast-paced, exciting environment
The opportunity to work with a proven market leader
Advancement potential and professional development opportunities
Northeast Ohio Media Group is a digitally focused company that operates cleveland.com and Sun News and is responsible for multimedia ad sales, marketing and content for The Plain Dealer, Sun News, and cleveland.com.
Northeast Ohio Media Group is a part of Advance Local, one of the largest media groups in the U.S. reaching more than 40 million consumers through its 12 local news and information websites that rank #1 among local media in their respective markets, and more than 30 newspapers. Our affiliated websites and newspapers are well known for their award-winning journalism. Advance Local is part of Advance Publications, along with Condé Nast and American City Business Journals.
To be a good fit for this opportunity you will have:
A bachelor's degree from an accredited college or university, or the equivalent combination of education and experience
Prior sales experience in and knowledge of the advertising industry, and a passion for digital advertising
Comprehensive knowledge of needs-based selling
Proven success increasing sales in a competitive marketplace
CRM sales management software experience with a leading platform; salesforce.com is preferred
Proficiency in MS Office Suite applications including Excel, Word, PowerPoint and Outlook
An assertive, goal-oriented and self-motivated mindset
Excellent written and verbal communication and presentation skills
The ability to multi-task, handle pressure and work under deadlines
The ability to work effectively as a member of a team and individually
This is an outside role and you will need a valid driver's license and reliable transportation. You may travel overnight, but it will be rare.
As an Account Executive you will be responsible for growing new and existing business by representing the Northeast Ohio Media Group's total audience solutions product suite, and by ensuring that advertising campaigns are properly implemented, monitored and optimized. Quick question for you - click here
Topic: Please describe your experience in digital advertising sales. This question is mandatory.
(Your answer will automatically be saved when you submit your application)
Because of the in-depth nature of the product suite and the fact that prospects have individual needs and goals, you won’t pursue quick transactional business. Rather, you'll take a needs-based, consultative approach to building relationships, earning credibility, and closing business resulting in a partnership that will last beyond the first campaign. The robust product suite which you’ll leverage for your clients includes:
Print ad solutions in The Plain Dealer and Sun News
Mobile, video, text and/or apps
Search engine marketing
Search engine optimization
Social media optimization
You will be responsible for managing a territory with existing business and growing your book of business through aggressive prospecting and networking. When first meeting with prospects, you’ll do a thorough needs analysis taking into account the target audience, the company's goals, and the project budget, and then develop solutions and draft proposals that will meet those needs and exceed their goals. Once you close the deal, you’ll ensure that the campaign is being implemented and optimized as planned and that the client’s expectations are being met.
Specifically, you will be accountable for:
Proactively identifying new business opportunities through cold calling, networking, marketing, referrals, and lead databases
Exceeding established revenue goals
Maintaining and optimizing campaigns
Renewing or up-selling current campaigns
Serving as a marketing consultant and building partnerships
Staying up-to-date on industry trends in order to present the latest information to your clients
Note: this description is intended to give you a general overview of the position and is not an exhaustive listing of duties and responsibilities.
Keys to Success
We are looking for sharp, intelligent thinkers who enjoy challenging the status quo and creating new solutions. We've already said it, but it's worth repeating: the most successful people in this role will be those who love to sell and have an overlying passion for digital media and the digital world. The exceptional Account Executive will leverage that passion and the progressive digital market to develop and present well-planned campaigns that address the client's needs.
You should also bring high-energy and a strong sense of ownership to the table. Add to that a competitive nature and drive to excel and you've got the tools you need to succeed.
Northeast Ohio Media Group offers a comprehensive benefits program that includes: medical, prescription drug, vision, and dental benefits; a 401(k) Plan; life insurance and disability plans and commuter accounts.
Northeast Ohio Media Group is an Equal Opportunity Employer and does not discriminate on the basis of race, color, religion, gender, national origin, age, physical or mental impairment, sexual orientation or any other category protected under federal, state or local law.
Northeast Ohio Media Group endeavors to make cleveland.com accessible to any and all users. If you would like to contact us regarding the accessibility of our website or need assistance completing the application process, please contact email@example.com.
Are you a current or former employee of Northeast Ohio Media Group, Advance Publications, or any of its newspapers or online affiliates?
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Please take a few minutes to answer questions about your background and expertise specific to the Account Executive position.
Are you legally authorized to work permanently in the United States for any employer without requiring a visa transfer or visa sponsorship?
Do you have a Bachelor's degree or equivalent combination of education and experience?
Do you have a reliable, insured vehicle, and a current, unrestricted driver's license?
Do you live within a reasonable commuting distance to downtown Cleveland OR are you willing to relocate if offered the position? (Only select 'no' if you can't commute to the office/territory AND you are not willing to relocate. This is a requirement)
Question / Choice
How many years experience do you have in digital media sales? This MUST be digital advertising such as graphical display ads, websites, seo/sem, smo, etc.
Please describe your experience in digital advertising sales. This question is mandatory.
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